Diploma in Internet Marketing & Online Public Relations (Dip Internet Mkt. & Online PR.)with Google Adwords, SEO, Social Network Marketing and E-Commerce modules by Distance Learning
Course Specifics
How long does the course take to complete?
Course participants will have full access to the online course and subject expert advice for one full calendar year.
What is the course
fee?
€995
When does the
course start?
For further information regarding course enrolment dates, please contact us via phone or email. The full course
content is delivered to participants within 24 hours upon enrolment in an online format and
within 15 working days in hard copy and CD Rom formats.
Is this a fully
comprehensive and fully inclusive course?
Yes. This Practical
Course is designed to enable participants to develop the skills to manage their
Marketing Challenges Digitally. It offers practical and specific case study
based modules that can be applied in real world situations.
Will this course
provide me with the skills optimise
my own website?
Yes. The course
project is aimed at providing you with the confidence and ability to optimise
your own website. The course guides you through the all of the stages of
building an optimal site to enable successful search engine marketing and
producing a search engine friendly website.
Will this course
help me get into the industry and build a network of contacts?
Yes. As the course
is accredited by the industry and all our subject experts are themselves
industry professionals, this provides you with direct access and resources
within the industry.
Will I have contact
with industry professionals from specialised areas?
Yes. Full support
is available from our subject experts by email at the end of each module and an
ongoing basis during the course. All subject experts are themselves Industry
Professionals with many years experience.
Am I required to
purchase any materials or books for this course?
No. The course includes comprehensive notes, a course
CD Rom as well as on-line assistance from our subject experts. A folder of the
entire course content is also sent to you in hard copy to your postal address.
The course is designed to be as convenient and flexible as possible.
Assessment Process
How are we assessed?
Through practical assignments and a final course project
Are there exams?
No. The course is
centred around the practical project which is explained below.
Course Structure
and Outline:
On commencing the
course, you are provided with a username and password with which you sign in.
There is a user guide at the very beginning explaining how to use and work your
way through the course.
The course has been divided into a number of modules and will be evaluated by means of a Course
Project. You are given a project brief and budget at the beginning of
the course. There are a number of assignments to complete and the final
project, which will consist of a compilation of all project assignments plus
the feedback provided by the subject experts; this is worth 50%. This should
then be re-submitted, in full, once you have completed the course.
Each assignment is
based on the content covered within that module. The requirements for each
project assignment may be found at the conclusion of relevant modules. On
completion of each assignment, you must submit it electronically to the
subject expert. There is a link provided in the site to all subject
experts who will respond within 48 hours to any general query.
Once they have corrected the assignment they provide you with relevant feedback
as to how to improve and let you know you're on the right track etc.
You are then
provided with Final Project Submission Guidelines at the end of the final
module.
Application Process
How do I apply for
a course / what is the application process?
There is no
application form. The
course can be booked and paid for online through our website at our
course payments page. If you have any additional queries after
reading this brochure we simply ask you to contact us on 01
2834579 or e-mail us atinfo@MarketingCourses.ie and ask
to be booked in for a consultation; we will then arrange a time convenient for
you.
Do I need any
previous experience or qualifications to join this course?
We do not request
any previous experience or qualifications.
When is the deadline
to apply for a course?
For further information regarding course enrolment dates, please contact us via phone or email.
Course Accreditation
Is this course
accredited?
Yes. This course is
accredited by the Advertisers Association of Ireland (AAI).
Is it
internationally recognised?
Yes. It is both industry accredited and recognised internationally in over 130
countries.
How are the
diplomas awarded in terms of grades?
Successful candidates qualify for the Diploma in Internet Marketing & Online PR (Dip.
Internet Mkt. & Online PR.)The Diploma is awarded at Distinction,
Credit or Pass level.
Method of Training
Method of Training/How do we differ from others?
The type of
training we specialise in is one of Practical Skills. Online Lecture Modules,
Subject Expert Feedback Sessions after each Module, practical case studies, end
of module assignments.
Who delivers the
training/ classes?
Marketing Courses maintains a panel of qualified and motivated industry professionals,
who work as a team of subject experts monitoring each student’s progress.
Who is the course
aimed at/ will it suit my needs?
Anyone working in the general business sector in a senior or support role which is likely to
require Internet Marketing and Online PR Skills. This course is designed to be
flexible and is therefore suitable for those who cannot attend live classes or
prefer to study at their own pace.
How quickly can I
obtain my Diploma?
On successful completion of this course, a Diploma will be issued by The Advertisers Association
of Ireland and sent out to you within a number of weeks.
Why would you recommend me to do this course above any other?
Marketing Courses is part of an established group of companies training over 3,000 people
each year benefiting from over 25 years experience in the training arena.
The
approach we use is one of practical skills based training, delivered by people
from the industry for the industry. Our courses are recognised internationally
and accredited by the industry. The comprehensive course you are
embarking upon was written by industry professionals; the subject experts also
have a wealth of industry experience. The Institutional recognition of the
course is a major factor also.